We're more than just a betting site. 77bj is where millions of people across Bangladesh can enjoy their favourite sports safely, transparently, and with genuine excitement. Our journey started with a single purpose — to build a world-class platform made for Bangladeshi users.
Three core principles we believe in
To bring a safe, transparent, and enjoyable online gaming experience to every person in Bangladesh. 77bj wants every user who visits the platform to feel trusted and to have the best time possible.
To become South Asia's most trusted online betting platform — putting technology, integrity, and user needs at the center of everything we do, and striving to improve every single day.
Responsible gaming is our highest priority. At 77bj, we believe entertainment is truly enjoyable only when experienced mindfully and within limits.
77bj was born from a simple observation — Bangladesh has over a hundred million cricket fans, yet a reliable, safe online betting platform built for them barely existed. International sites offered no Bangla interface, no local payment support, and customer service that didn't understand the language. 77bj was created to fill that gap.
From day one, we built this platform with Bangladesh in mind — a Bangla interface, payments via Mobile Pay and Nagad, a sharp focus on Bangladesh cricket and football, and round-the-clock support in Bangla. These have been part of us since the very beginning.
In just a few years, 77bj has earned the trust of millions of Bangladeshi users. From Dhaka to Chittagong, Sylhet to Rajshahi — our users span every corner of the country. Every day, thousands of people come to 77bj to bet on cricket matches, join lottery draws, and play their favorite games.
But growth isn't the whole story. Our story is really about the people who came to 77bj and found a place they could trust — where their deposits are safe, winnings arrive quickly, and questions get answered right away.
We believe every bettor is a valued guest. Making their experience smooth, safe, and enjoyable is 77bj's foremost responsibility.
Six Reasons We Stand Apart
The principles that guide every decision we make
These values guide everything we do at 77bj. Before launching any new feature, we ask — is this truly good for our users? When shaping any policy, we ask — is this honest and transparent? The day we walk away from these values is the day we stop being 77bj.
The people who drive 77bj forward every day
77bj also has 100+ staff working across support, technology, marketing, and operations.
What makes 77bj a platform you can rely on
77bj has always believed that betting is entertainment, not a livelihood. That's why we've built specific safeguards into our platform to help keep users safe.
Daily deposit limits, cooling-off periods, and self-exclusion options are available to all users on 77bj. If anyone feels that betting is having a negative impact on their life, our support team is always ready to help.
No one under the age of 18 is permitted to create an account on 77bj. This is a policy we do not compromise on. We take seriously our role in helping shape Bangladesh's younger generation into responsible individuals.
Please Note: Betting is entertainment. Never bet with money you can't afford to lose. Play within your limits and keep it fun.
We're always here for any question you have